SaaS Development Company

Q: What is SaaS development?

SaaS development is the process of designing, building, deploying, and improving a subscription software product. For most SaaS apps, that includes user accounts, billing, admin tools, permissions, email, deployment, and the custom workflows that make the product valuable.

Q: Can you build a custom SaaS application for my business?

Yes. Gravity handles the common SaaS foundations so the custom work can focus on your product, workflows, dashboards, roles, permissions, integrations, and user experience.

Q: What projects are not a good fit?

This service is not for enterprise DevOps, large staff-augmentation teams, marketing-only work, or clickable prototypes. It is best for focused SaaS products that need senior product engineering and a reliable path to launch.

Q: How much does custom SaaS development cost?

Projects typically range between $10,000 - $50,000 dollars depending on the amount of functionality, integrations, and product complexity required.

Q: Do I own the SaaS source code?

Yes, you will own the IP for the bespoke code written for your project. You don't own the IP for the boilerplate code - this is licensed to you.

Q: How long does SaaS development take?

Projects typically take between 6-16 weeks depending on complexity and schedule. You can book your project in advance to speed things up.

Q: What are the benefits of using a SaaS development service?

Using a proven SaaS development service like Gravity saves time, reduces risk, and gives you a production-ready SaaS product without rebuilding common SaaS infrastructure from scratch.

Q: Can you keep improving the product after launch?

Yes. Many SaaS products start with a focused launch and continue with new features, integrations, reporting, user roles, and operational improvements after the first release.

Q: How can I trust you will deliver the product?

After paying the initial deposit, you will have access to the project as it's being developed. You pay any milestone payments and the final balance after using your project on our development server.

Q: When will I get the code?

Once the final balance has been paid, the codebase and deployed app will be transferred to you.

Build faster with a proven SaaS stack

We build the product features your users need on top of Gravity's proven SaaS boilerplate.

6-16 weeks

Typical build timeline

From scoped requirements to deployed SaaS application.

300+ hours saved

Using our SaaS boilerplate

Authentication, billing, admin, and user management do not need to be built from scratch.

Senior Engineering

Production-grade quality

Built by an experienced SaaS developer with real product, architecture, and launch experience.

"The attention to detail, thoughtful approach, and creative inclination provided the most ideal outcome to jumpstart my SaaS product. In my capacity as a UX Lead at Apple I've worked with countless engineers - of which Kyle stands ahead of the pack. I hope to continue leveraging Gravity long into the future."

What You Get

Custom Workflows

The product features that make your SaaS useful: the workflows, dashboards, tools, and logic unique to your business.

Billing Ready

Stripe subscriptions, checkout, customer billing flows, and the pieces needed to charge and manage users.

SaaS User Accounts

Authentication, user management, account settings, and the foundations for teams or multi-tenant access.

Admin App

Mission Control for managing users, viewing activity, and handling basic SaaS operations after launch.

Brand Implementation

Your logo, colours, typography, and UI styling applied to the product so it feels like your app.

Deployment

Heroku deployment, source code handover, and a walkthrough so you know what was built and how to keep moving.

Why Build Your SaaS With Gravity?

Get senior SaaS product engineering without starting from a blank codebase.

Reduce Risk

Our boilerplate has been commercially tested by 1,200+ founders. The core SaaS foundation is mature, robust, and proven in real products.

Trusted Company

Your SaaS is built by Gravity Zero Ltd, a registered UK company, giving you a clear business entity behind the work and delivery.

Experienced

We have spent 8 years building products for customers alongside our own SaaS products, so your application is shaped by real commercial experience.

Kyle Gawley Gravity Founder

20 years senior engineering experience.
Technical advisor to startup boards.
Mentored hundreds of startup founders on accelerator programmes.
SaaS products used by 20k+ customers.

Case Study - Mogl

A custom SaaS product used by customers daily

Mogl.com helps brands and agencies take control of programmatic advertising, retail media, and data measurement. We built Mogl's SaaS application from the ground up using our SaaS boilerplate as a foundation.

That meant we could move fast on the things that matter: product workflows, UX, reporting, and differentiating features, while relying on proven building blocks for auth, billing, and admin.

The process: scope the product, ship and deploy the first release, then keep improving it. We have continued building new features for Mogl for over a year.

"Kyle was highly responsive and thoughtful in helping build our SaaS to fit our specific business needs, which made adoption and extension significantly easier. Gravity enabled us to ship a production-ready SaaS web app with confidence in both its technical and economic sustainability. Partners log in to our dashboard hub daily and have commented that it delivers the modern SaaS experience they expect."

How the SaaS Development Service Works

A clear build process from product scope to deployed application.

Share Your Project

Send the short form with what you want to build, who it is for, and what the SaaS needs to do.

Scope the Build

We define the product requirements, clarify the key workflows, and agree the features needed for launch.

Build

We build your SaaS application and share progress so you can review the product as it takes shape.

Deploy

We deploy your SaaS, hand over the codebase, and walk you through what was built and next steps.

Who We Work With

For companies that need a custom SaaS product built, launched, or extended.

Startup Founders

Build a production-ready SaaS product without hiring a full engineering team.

Non-Technical Founders

Get senior technical execution without needing to hire a CTO.

Small SaaS Teams

Move faster on a new product, customer portal, or internal tool while keeping your team focused.

Recent SaaS Products

Alertly

Never miss a conversation that matters.

MotionHub

The TV production platform that makes sense.

Mogl

Reporting that works at the speed of your business.

"I am thrilled! Not only with the boilerplate solution, but with Kyle. We are currently having a complete SaaS application developed and not only are we saving time (and money) by using the SaaS boilerplate, but we are also benefiting from a reliable solution. I can rely on everything working smoothly and no longer have to worry about bugs."

Submit Your Project

Fill out the form below to get an estimate.

Frequently Asked Questions

What is SaaS development?

Can you build a custom SaaS application for my business?

What projects are not a good fit?

How much does custom SaaS development cost?

Do I own the SaaS source code?

How long does SaaS development take?

What are the benefits of using a SaaS development service?

Can you keep improving the product after launch?

How can I trust you will deliver the product?

When will I get the code?

What if I miss a payment?

Alertly

MotionHub

Mogl

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